Strategy Development

A simple yet effective communications strategy is one that employs the use of social media, print, and electronic communications effectively. The key to developing a strong strategy is to first assure a presence in each of the areas determined to best reach your audience (ie, establish a website, create a Facebook page, develop local media contacts, and so on), and then to simply cycle your news through that system, altering the message only slightly to effectively reach the most people and make the most of your resources along the way.

If you are in need of developing, reviewing, or strengthening your strategy and would like assistance, please contact the diocesan Communications team via email at communications@norcalepiscopal.org or click here to get started by downloading the "developing your communications strategy guide."

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